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SHOUROUK

The brand Shourouk is the embodiment of her vision, her playful and quirky universe. Each collection is inspired from Shourouk’s travels: As a globetrotter, she feels that she has to translate all her discoveries in her designs. So, it is all about « mix & match » and trying new techniques and materials.

The designer herself expresses a very strong influence from the opulence of the Maharajah, the glamour of technicolor Hollywood movies, tv shows like Dynasty and the neon pop culture of the 80’s ...